New Arrivals

In 1944, Ryobi ltd leveraged their technologies and experience to diversify into the manufacturing of fishing tackle. Ryobi fishing tackle has sin...

In 1944, Ryobi ltd leveraged their technologies and experience to diversify into the manufacturing of fishing tackle. Ryobi fishing tackle has sin...

Swimerz Long Shank Hooks are an all purpose soft plastic and bait fishing hook that are great for a variety of rigging and finesse fishing applica...

An innovative design, Swimerz 'VTail' soft plastic lures are also known as a flutter tail or ribbon tail type lure. This extended curly tail can b...

An innovative design, Swimerz 'VTail' soft plastic lures are also known as a flutter tail or ribbon tail type lure. This extended curly tail can b...

We know that squid are colour-blind and, despite having retinas similar to ours, they see in monochrome (black and white) as well as seeing UV or u...

Great for vertical jigging where lighter weights are suitable, for Snapper or other reef species, and as a casting jig, for fast movers. The Fine...

An innovative design, Swimerz 'VTail' soft plastic lures are also known as a flutter tail or ribbon tail type lure. This extended curly tail can b...

Every tackle box needs a set of pliers. Not just to provide assistance with getting hooks out of your catch, but also when it comes to servicing yo...

Finesse Slow Pitch Jigs weigh 60 grams and have a length of 90mm. They feature a keel design that has the express purpose of keeping the lure flat...

Finesse Wobbler Diving Minnows are floating minnow lures with a weight of approximately 5.5 grams, a 60mm long body, and bib length of 35mm (approx...

Swimerz Bullet Sinkers (also known as Worm sinkers) provide anglers with a streamlined shape, smooth sides and an anti-snag design that makes thes...

Swimerz Lead Skinny Dropshot Sinkers are machine made from pure lead, not hand made from scrap, and have smooth sides and edges. Great for fishing ...

Worm hooks can be used in a number of different rigs, depending upon the fish being targeted and the environmental influences. Long & short ru...

Finesse Wobbler Diving Minnows are floating minnow lures with a weight of approximately 5.5 grams, a 60mm long body, and bib length of 35mm (approx...

We know that squid are colour-blind and, despite having retinas similar to ours, they see in monochrome (black and white) as well as seeing UV or u...

Originally designed for Texas rigging soft plastics they can be used for freshwater species such as Bass, or Flathead in the estuary. Bullet Sinke...

The Rig Ezy Reel is a round foam line keeper made to enable the easy management of your rigs. The round line holders avoid the possibility of kinks...

The primary purpose of any sinker is simply to be able to present and hold a bait, lure or fly at a given depth within the water column. Egg sinker...

Finesse Kubara style Sliding Jig Heads are a uniquely shaped head that slides up the line away from the hooks when a fish is hooked. This unique sh...

MK54 series Big Vibe lipless crankbaits weigh 10 gr and are 80mm long, with 2 black nickel coated size 6 trebles. They are designed to attract reac...

MK54 series Big Vibe lipless crankbaits weigh 10 gr and are 80mm long, with 2 black nickel coated size 6 trebles. They are designed to attract reac...

This family of lures have a tight wobble and great noise characteristics gained from the use of tungsten ball bearings for their internal rattle. ...

Where many lures only imitate a fish, the Finesse 4 Segment Swimbaits try to replicate them with more dorsal height and girth than the typical hard...